Mexico City · Open to remote opportunities

Digital experience · Product thinking · Delivery

I make complex digital products feel clear.

I’m Daniel Nava, a digital experience specialist who connects UX/UI, frontend development, CMS operations, and analytics—from the first workflow to measurable product growth.

Daniel Nava
Digital experienceDesign × Build × Optimize
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Selected proof

14 LATAM markets
25K+ monthly users supported
12+ years across digital
5 regional platforms

Selected work · 2022—2026

Evidence over decoration.

Three projects unpacked through the problem, the decisions, and the outcome.

01Platform operations · UX/UI · Analytics

Pfizer LATAM Scientific Institutes

Turning five regional learning platforms into a clearer, measurable education ecosystem for healthcare professionals.

Role
Webmaster · SME Support Engineer · UX/UI Designer
Scale
5 platforms · 14 countries · 25,000+ monthly users
View case study
02Concept product · Healthcare · SaaS

Medical Practice Management Platform

Translating complex clinic operations into an approachable product for records, appointments, and clinical documentation.

Role
Product Designer · Frontend Developer
Scale
Doctors · Administrators · Patients
View case study
03Web app · Product enablement · Hospitality

Real Estate 360 Viewer

A responsive sales tool that gives teams and buyers one polished place to explore a property’s story and commercial details.

Role
UX/UI Designer · Frontend Developer
Scale
Sales teams · Buyers · On-site presentations
View case study

Experience

Built across industries. Grounded in outcomes.

2022—Now

NewPage Solutions / Pfizer LATAM

Webmaster · SME Support Engineer · UX/UI Designer

Managing regional education platforms across healthcare, content operations, analytics, technical support, and experience improvements.

2017—2022

La Fe Digital

Co-founder · IT Director · Art Director

Led digital products, websites, brand systems, ecommerce, and acquisition programs for healthcare, education, real estate, hospitality, and retail clients.

2014—2016

OPPO Mexico / Total Mobility Technologies

Webmaster

Owned websites, launch microsites, campaign assets, analytics, and digital content operations for a growing consumer technology brand.

Across the product lifecycle

01UX/UI design
02Frontend development
03CMS operations
04Analytics
05Product thinking
06Content governance

How I work

One profile across strategy, design, and delivery.

01

Frame the real problem

Translate stakeholder language, user friction, and platform constraints into a shared direction.

02

Design the system

Shape flows, information architecture, interfaces, and content rules as one connected experience.

03

Stay close to delivery

Prototype, build frontend, work inside CMS platforms, and collaborate through implementation.

04

Measure what changes

Use analytics and operational feedback to decide what to improve next.